A brand new label of middle length cigarette, which covers lotus, mountains, water droplets and auspicious clouds, vividly represents "HeYue"(which means unity and happiness)
Solutions to apply Mount Tai HeYue platinum positioning paper, A platinum product of cigarette packets
Customer Demand：
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The overall design effect requires a natural and fresh, pleasing natural style
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Requirements highlight platinum technology, bright (UV platinum positioning paper)
Solution：
Based on the core needs of customers, we use UV platinum technology to provide customers with integrated services for graphic design, photoliography, plate making, plate making to platinum paper production, and printing.
Design concept and design element analysis：
MountTai (HeYue), with Chinese pen-stained craft techniques to show the original shape of lotus, meanwhile it adds layers of mountains to build a great river (river sounds like lotus in chinese) mountain (MountTai) map. In order to better reflect the Chinese Zen, reflect the "HeYue" (joy and happiness) brand association, it uses platinum water droplets to show the airy as jade high-clean through the gentleman quality. There is a uniform logo on the back of the cigarette label--- holographic "Hoshan" graphic logo, endows the product a character of unique and distinctive. When considering about color, We try our best to find a crystal clear enamel-like view between the sky cyan color and jade. We strive to achieve the perfect fit with the temperament of the Brand name itself
Material and craft characteristics:
We've customized the UV platinum positioning transfer paper for our customers, which——
The overall design uses a large lens digital peephole viewer to superimpose crystal effect, views stereoperceptive, and adds miniature text in the digital peephole viewer to protect product intellectual property rights. We describe lotus and drops of water as carefully as we can , with crystal relief technology, looks like a flowing crystal, shows a visual impacts.
